Using the Traackr database, Avène was able to hone its search for new partners by primarily focusing on influencers with an innate interest in skincare. The brand also used Traackr to pinpoint influencers with affinities for the brand, by searching for creators who had mentioned it organically before. Green-lighting influencers Traackr is the end-to-end platform that empowers global brands to run best-in-class influencer marketing programs, providing a single system of record to consolidate influencer discovery, evaluation and management, and enable standardized measurement of paid and organic... Jun 17, 2021 · The Evolution of Gender-Inclusive Beauty. Although gender-neutral beauty terms have been popular in the past, data suggests that folks are moving towards more specific gender-inclusive beauty terms. Engagements with content mentioning non-binary, transgender, and gender-fluid beauty terms have increased by over 50% .Traackr is a platform that helps you find, activate and manage influencers for your campaigns. You can use data-driven insights, content collaboration, affiliate programs, …In terms of Instagram influencer marketing success metrics, there is good news and bad news. The good news is, Instagram has experienced unparalleled user growth and boasts the highest engagement of any social network. Sources claim that Instagram users are 15 times more engaged than Facebook …3 days ago · Welcome to Fortnite Tracker - Tracking Fortnite Stats and Leaderboards. Find top Fortnite players on our leaderboards. Join our leaderboards by looking up your Fortnite Stats! We track all the Fortnite stats available, leave your page open to auto-refresh and capture all of your Fortnite matches. We track more Fortnite players than any site! We would like to show you a description here but the site won’t allow us. Traackr integrates with the tools you use every day to manage your influencer program. We help minimize your workload so you can maximize your output. Ecommerce. Track clicks, conversions and revenue generated by influencers by integrating Traackr with your ecommerce website. Share tracking links and promo codes and measure and report on …2. Take a Balanced Approach. Influencer marketing budgets have three main components: technology, resources, and influencer spend. In order to pilot, kick-start or scale your program these three areas need to have an allocated spend. Understand your current program stage and adjust your budget …Welcome to Setting up your Traackr account! In this course, we'll take you through the account setup process including the account settings page, the user management page, and brand setup page. Through each of these pages you'll be able to customize your Traackr account to fit your influencer program needs. Register. Influencer Marketing Benchmark (MIM) (APAC) Jan. 21, 2025, 2 p.m. - 3 p.m. SGT. 300. Register. Understand how your brand and competitors perform among all influencers in your market and uncover actionable insights to guide your strategy. Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program Analyze campaign performance, spending and spend efficiency at a global level, across countries, by brand, division or category to discover best ... Traackr’s 2023 Influencer Marketing Impact Report surveyed 500 consumers in the UK to understand how influencers, content, and social platforms have shifted consumer purchase behaviour. Explore some of the key findings and download the full report to go deeper. Highlights include: Most popular social platforms. Most …3 days ago · Welcome to Fortnite Tracker - Tracking Fortnite Stats and Leaderboards. Find top Fortnite players on our leaderboards. Join our leaderboards by looking up your Fortnite Stats! We track all the Fortnite stats available, leave your page open to auto-refresh and capture all of your Fortnite matches. We track more Fortnite players than any site!Traackr ensures you can deliver on your value proposition to provide high impact influencer campaign results. You’ll have access to the largest global pool of influencers across all social platforms. In depth profiles help you quickly shortlist the perfect partners. Our campaign management and reporting reduces manual work so you can focus on ... Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program Analyze campaign performance, spending and spend efficiency at a global level, across countries, by brand, division or category to discover best ... As the pressure to grow your influencer programs grows, you need better insights to make decisions and hit your business goals. Yes, Traackr provides influencer discovery and campaign management. But where we outshine the rest is in providing the insights and tools you need to improve your performance and prove the … Register. Influencer Marketing Benchmark (MIM) (APAC) Jan. 21, 2025, 2 p.m. - 3 p.m. SGT. 300. Register. Understand how your brand and competitors perform among all influencers in your market and uncover actionable insights to guide your strategy. Oct 20, 2023 · With Traackr’s i nfluencer marketing platform you can search for influencers in 71 countries, 26 languages and 13 platforms, drilling down with: Extensive influencer data. Search by influencer socio-demographic criteria such as job title, gender, location, language, platform, follower count, and engagement rate. Press releases. November 9, 2023. Just The Facts: 2023 State of Influence Beauty Report. August 12, 2022. Traackr Named “Best Influencer Marketing Management Platform” in 5th Annual MarTech Breakthrough Awards Program. July 27, 2022. Traackr Launches New Influencer Marketing Job Board to Help Brands Scale.With this specific profile in mind, Avène used Traackr to research and hand-pick influencers with which to partner. Although the amount of influencers was relatively small, the Avène team found that a curated roster gave its internal teams more time to foster ties with their influencers. Its team is focused on deepening give-and-take ...Traackr 是数据驱动的网红营销记录系统，提供运行有影响力的网红营销计划所需的情报和工具。 我们的平台使营销人员能够投资于正确的策略、简化活动并扩展全球计划。Traackr makes it easy to invite creators to your campaign and track who has opted in so you can focus your seeding efforts on your true fans. Easily communicate goals and expectations Build a quick creative brief to share with potential partners the goals of your campaign and your content expectations for the gifted products.Traackr's influencer marketing platform helps brands effectively manage, measure, and scale influencer marketing, while remaining authentic. Think of IRM as you would CRM: you can manage influencer relationships at scale and, as a result, rise above the noise to impact buying decisions that matter.Influence 2.0: The Future of Influencer Marketing. We partnered with the top futurist in digital transformation to survey the globe’s most innovative brand strategists, including 3M, Amazon Web Services, American Express, Diageo, Microsoft and many more, to find out how influencer marketing is evolving.This course is for new Traackr customers who are looking to get up to speed quickly. Duration: ~30 minutes. We'll cover: Navigating Traackr; Searching for influencers; Influencer vetting; Campaign creation; Managing a campaign; Campaign performance; Benchmarking; Additional resources: 2022 Impact Report; Traackr X Glossy: State of Influencer ReportGet a better understanding of performance by linking Traackr data to your sales and ecommerce tools. Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program.Jun 17, 2021 · The Evolution of Gender-Inclusive Beauty. Although gender-neutral beauty terms have been popular in the past, data suggests that folks are moving towards more specific gender-inclusive beauty terms. Engagements with content mentioning non-binary, transgender, and gender-fluid beauty terms have increased by over 50% .If you’re a Traackr customer and are interested in enabling Global Influencer Payments in your account, please contact your Traackr Account Director or Customer Success Manager. If you’re new to Traackr and are interested in learning more, let’s get you set up with a demo of the platform.About this course. In this live training you'll learn the basics of Traackr Studios including how to create a new Brand Studios in Traackr, Create a Campaign Brief, and a new way to invite your creators to connect their Instagram to Traackr! Learn how to use Traackr Studios and the new way to authenticate your creators. VIT was developed by Traackr’s Data Science team to provide a transparent and scalable way to measure and enact change on your influencer program. VIT is the first metric uniquely designed to measure a brand’s performance in terms of influencer content, and is normalized across platforms so you can compare influencer content performance no ... Welcome to Campaign creation! Whether you're running campaigns for organic advocacy, product sends, or paid sponsorships, Traackr’s campaign management toolset simplifies the process. Learn how to set up a new campaign and customize settings such as privacy, deliverables, links, compensation, workflow, and more.Second edition of the global IM research study by Brian Solis, Altimeter Group. In the second edition of the Influence 2.0 research report written by Brian Solis from Altimeter Group, you will get exclusive data and insights into what makes most advanced brands successful with their IM and what it takes to avoid falling into the IM “tactical ...Traackr provides deepest spend data to help optimize your investments based on real performance analysis. Understand which influencers perform best Access detailed cost metrics to see who are your most efficient paid partners and help you make better decisions on who to partner with in future campaigns.Thanks to Traackr’s influencer report and the integration of the influencers’ accounts on the platform, BFGoodrich knows this campaign earned them 27.8k impressions. The team felt the campaign results were very exciting, especially given the fact that this was the first time the brand had ever tried this type of collaboration.The Traackr Brand Leaderboard benchmarks the performance of influencer content for brands in a given geographic market. Currently the leaderboard is available for more than 1,000 cosmetics, hair care, fragrance and skincare brands in the United States, United Kingdom and France. For each brand, Traackr measures the number of activated ... Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program Analyze campaign performance, spending and spend efficiency at a global level, across countries, by brand, division or category to discover best ... Traackr is the system of record for data-driven influencer marketing, providing the intelligence and tools needed to run impactful influencer marketing programs. Our platform enables marketers to... Benchmarked among an independent panel of ~10,000 travel influencers, MHI increased mentions from influencers by 167% resulting in a 238% increase in reach during the first year with …Use Traackr’s Brand Vitality Score (VIT) for executive-level reporting. Present & share results. Showcase your success with custom shareable and downloadable reports. Export whole data tables into Excel for deeper analysis. A Guide to Improving Influencer Marketing ROI with Spend Efficiency Metrics and Techniques. Let Traackr handle your influencer payment processes, including tracking and tax compliance, and help you optimize spend efficiency, so you can focus on scaling your paid partnerships. Pay creators automatically. Automate your entire payment process. Send payments to your creators globally and in local currencies directly from within Traackr. 6 Body Positivity Influencers. Rigid beauty standards are out — inclusivity is in. In a recent data report, we found that the amount of posts about body positivity, acceptance and neutrality increased by 25% from 2019 to 2020, with engagements also climbing by an astonishing 345%. Similarly, the amount of influencers talking about and ...Traackr is the technology platform behind the world’s leading influencer marketing programs. Its technology and team of agents support customers through their transformation by building real relationships. It has an Influencer Relationship Management (IRM) platform to help your system of record to manage, expand, …Votre plateforme du marketing d'influence axée sur les performances. Traackr fournit un logiciel complet afin de gérer tous les aspects des programmes de marketing d'influence et d'obtenir des résultats exceptionnels. En savoir plus. Evénément.The data shared below comes from a top influencer income report that Traackr co-produced with the American Influencer Council. Rising and top influencers on annual income. When asked, more than half of US creator respondents said that they earn less than $100K annually. And, a shocking 18.4% …The data shared below comes from a top influencer income report that Traackr co-produced with the American Influencer Council. Rising and top influencers on annual income. When asked, more than half of US creator respondents said that they earn less than $100K annually. And, a shocking 18.4% …We would like to show you a description here but the site won’t allow us.VIT is Traackr’s metric that helps brands understand how content mentioning their brand performs, taking into account visibility, impact, and brand trust. To see more brand insights, top influencers, and rising trends check out the full State of Influence report. Lululemon’s Influencer Program: Top Performing by VITTraackr, por otro lado, se centró en proporcionar a las marcas las herramientas necesarias para cultivar relaciones auténticas con los influencers y, por extensión, con su audiencia. La forma en que lograron esto fue la segunda cosa que puso a Traackr por delante de su competencia: los datos. Traackr helps you progress influencer engagements and collaborate between teams with robust relationship management features. Create custom groups Segment influencers by custom groups (i.e., shared interest) to build communities you can quickly manage and engage with. Learn how Traackr, a leading influencer marketing platform, utilized ElasticSearch to power real-time search capabilities and advanced reporting analytics for some of the top consumer brands in the world. In this whitepaper, Traackr’s lead software engineer, Bryan Warner, details how his team built unique and scalable cluster … Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program Analyze campaign performance, spending and spend efficiency at a global level, across countries, by brand, division or category to discover best ... Mar 6, 2023 · Traackr is a platform for brands to find and manage influencers, based on data and analytics. It offers a Benchmark report that shows how brands compare to their competitors in the social media space, and a …Jan 21, 2024 · Traackr is a system of record for data-driven influencer marketing, providing intelligence and tools to run impactful campaigns. Read 297 reviews from verified users, …Welcome to Campaign creation! Whether you're running campaigns for organic advocacy, product sends, or paid sponsorships, Traackr’s campaign management toolset simplifies the process. Learn how to set up a new campaign and customize settings such as privacy, deliverables, links, compensation, workflow, and more. VIT was developed by Traackr’s Data Science team to provide a transparent and scalable way to measure and enact change on your influencer program. VIT is the first metric uniquely designed to measure a brand’s performance in terms of influencer content, and is normalized across platforms so you can compare influencer content performance no ... For over 10 years, Traackr has powered influencer marketing for the world’s most loved brands. Our customers call us their system of record for influencer marketing because …Traackr automatically calculates the commission owed to each influencer. Send payments to your influencers globally and in local currencies directly from within Traackr. 4 Tips for Creating an Affiliate Influencer Program with Giovanna Rienzi. Influencer marketing expert, Giovanna Rienzi, shares four tips for building a successful affiliate ...Jan 21, 2024 · Traackr is a system of record for data-driven influencer marketing, providing intelligence and tools to run impactful campaigns. Read 297 reviews from verified users, …Traackr is a system of record for all types of influencer marketing including organic advocacy, gifting and paid partnerships. Our technology is used by marketing and insights teams to run global programs from discovery to measurement. Traackr automatically calculates the commission owed to each influencer. Send payments to your influencers globally and in local currencies directly from within Traackr. 4 Tips for Creating an Affiliate Influencer Program with Giovanna Rienzi Welcome to Traackr Academy. New to Traackr? Start with our Onboarding courses to learn how to manage all aspects of your influencer marketing program and deliver exceptional results. Join us on March 21st as we review how to … Comments. Traackr’s 2022 Influencer Marketing Impact Report surveyed 1,000 consumers and 500 marketers in the US to understand how influencers and social platforms affect content consumption, brand affinity, and purchase behavior. Explore some of the key findings and download the full report to go deeper. Creators simply fill in basic demographic information and self-authenticate social accounts to join Traackr’s creator hub. Custom onboarding surveys. Easily capture all the information you need upon signup to support your specific goals such as product preferences and personal details, saving you precious time down the line. Quick vetting ...Learn how brands are approaching influencer product seeding — from strategy, to spend, to perceived challenges and ROI. Traackr’s 2023 Influencer Product Seeding Report reveals how marketers run influencer product seeding campaigns (from budgeting to execution) and provides a snapshot of the impact these types of campaigns have on different ... This section explains the four steps required to set up a performance-driven influencer marketing program. We’ll cover how to: Set goals aligned to your business objectives. Find the right influencers for your brand. Master influencer engagement and lay the foundation for always-on influencer relations. Using the 3 Categories of Influencer Marketing Metrics Together. The most advanced teams leverage the 3 categories of metrics together to drive a continuous cycle of improvement. Market leaders are using Performance Metrics to measure, analyze, and optimize the impact of influencer marketing. This, in turn, drives improvements in Spend Efficiency. In this live session, you'll learn about Traackr's latest product updates over the past two quarters and get an exclusive sneak peek at future feature releases. During this session, we will be featuring the many updates and enhancements to our Campaigns and Benchmarking features. In 45 minutes, we will explore: A quick introductionA storyboard, or a frame-by-frame shotlist. A script beyond brief key messaging and product details. Direction on setting, background, sound, wardrobe etc. The most powerful brand partnerships are a result of collaboration where the influencer has been trusted to play to their strengths. In short, if you want to have …Traackr analyzed 2 years of data to uncover the winning influencer marketing trends and strategies to take into 2021. Check it out. Webinar Studios: Connect, Collaborate & Create with Your Influencers Get an exclusive first look at Traackr’s influencer collaboration platform, Studios Check it out. Webinar ...Traackr Case Studies. Amika Case Study. How amika relaunched in Sephora and exceeded sales targets with an integrated influencer marketing strategy. Raise brand awareness among target consumers for amika's hair care products, Generate engagement with the amika brand; and, Drive in-store and online purchases at Sephora.Welcome to Traackr! These onboarding courses will introduce you to the basic functionalities of Traackr including discovery, vetting, campaign management, and … Welcome to Campaign creation! Whether you're running campaigns for organic advocacy, product sends, or paid sponsorships, Traackr’s campaign management toolset simplifies the process. Learn how to set up a new campaign and customize settings such as privacy, deliverables, links, compensation, workflow, and more. Aug 31, 2020 · With Traackr’s Link Tracking capabilities, you can now: Create trackable links and define UTMs for integration with Google Analytics. Leverage dynamic variables to easily assign custom links for each influencer. Share links with your influencers individually or en masse directly from the platform. Automatically track the clicks and traffic ... Traackr's influencer marketing platform helps brands effectively manage, measure, and scale influencer marketing, while remaining authentic. Think of IRM as you would CRM: you can manage influencer relationships at scale and, as a result, rise above the noise to impact buying decisions that matter.February 2023 Beauty Insights: Successful Infuencer Trips. By. Colton Wood. Mar 3, 2023. Below is the February 2023 edition of our Beauty Leaderboard Newsletter where we provide monthly data-backed insights on rising beauty trends, in-depth analyses of successful brand/influencer collaborations, and benchmarked …In terms of Instagram influencer marketing success metrics, there is good news and bad news. The good news is, Instagram has experienced unparalleled user growth and boasts the highest engagement of any social network. Sources claim that Instagram users are 15 times more engaged than Facebook …This course is for new Traackr customers who are looking to get up to speed quickly. Duration: ~30 minutes. We'll cover: Navigating Traackr; Searching for influencers; Influencer vetting; Campaign creation; Managing a campaign; Campaign performance; Benchmarking; Additional resources: 2022 Impact Report; Traackr X Glossy: State of Influencer ReportFind top talent for your influencer marketing team with Traackr’s Influencer Marketing Job Board. IM ROI Calculator. Calculate Your ROI with Traackr and improve the performance of your paid influencer programs by between 15-70%. Discover 6 rising and top beverage influencers in the United States and Europe with audiences in …
VIT was developed by Traackr’s Data Science team to provide a transparent and scalable way to measure and enact change on your influencer program. VIT is the first metric uniquely designed to measure a brand’s performance in terms of influencer content, and is normalized across platforms so you can compare influencer content performance no .... Vintage tub
Influencer Marketing Strategies, Technologies and Examples. Influencer marketing is a vital channel for many brands. As the practice has matured, brands of all sizes are viewing influencer marketing as an increasingly valuable component of their overall marketing strategy - transitioning influencer marketing from an experimental strategy into a key …Get a better understanding of performance by linking Traackr data to your sales and ecommerce tools. Leverage visualization tools such as Tableau and compare data (i.e., campaign spend in Traackr vs campaign spend as reported to Finance department). Run deeper analysis of your influencer program.For Traackr, Olivier Cimelière met with Marc Duquesnoy, Social Media Performance Director for the L’Oréal Group's Global CDO Team, to explore how the world's beauty leader is developing and designing online activities with influencers in 150 countries across which the company boasts over 250 million social media followers*. Traackr x Luxurynsight: Luxury Marketing Insights. A deep-dive report on the luxury marketing strategies — from influencer marketing campaigns, to PR, to events, and more — that top brands used in 2023. Read the Report. Influencer Marketing Strategies, Technologies and Examples. Influencer marketing is a vital channel for many brands. As the practice has matured, brands of all sizes are viewing influencer marketing as an increasingly valuable component of their overall marketing strategy - transitioning influencer marketing from an experimental strategy into a key … Traackr provides an influencer marketing platform with the tools and data you need to run great influencer campaigns. See it in 30 seconds “Traackr’s social commerce tools are a game changer for marketers who can now clearly measure the impact of influencer campaigns on sales and evolve their strategy in line with the data.” — Evy Lyons, CMO of Traackr At its core, a performance-driven influencer program is one that is effective, transparent, measurable, and (most importantly) predictable. Teams that use a performance-driven influencer marketing strategy use data to improve all stages of campaigns and programs, from setting goals and KPIs, to …Welcome to Traackr! These onboarding courses will introduce you to the basic functionalities of Traackr including discovery, vetting, campaign management, and …Top Influencer Marketing Strategy Templates. 1. Influencer Brief Template. A great influencer brief can make or break a creator’s experience with your brand. Since a brief is one of the first ways an influencer interacts with your brand and your team, it can set the tone for the partnership (and even determine …Apr 25, 2020 · BT中的Tracker 是指运行于服务器上的一个程序，这个程序能够追踪到底有多少人同时在下载同一个文件。客户端连上tracker服务器，就会获得一个下载人员的名单，根据这个，BT会自动连上别人的机器进行下载。它是提供bt的服务器。把文件用bt发布出来的人需要知道该使用哪个服务器来为要发布的文件 ... At Traackr, we use VIT. The Brand Vitality Score (VIT) is the first metric uniquely created for measuring a brand’s performance in influencers’ content. It was designed to measure what matters—visibility (reach of content), impact (engagement generated) and brand trust (quality of content on brand image). My Traackr Maarkting Example My influencer lists were segmented by influencer marketing campaigns for EMEA locations: “French Influencers,” “French Clients & Partners” and “French Prospects”; the latter two are shared with my sales and account management colleagues so they can collaborate, track clients’ online activities and ...In fact, Traackr’s recent Beauty State of Influence report found that video views on TikTok beauty-related content went up by 39% from 2021 to 2022. So it’s probably no surprise that brands are continuing to experiment with TikTok influencer campaigns to drive both awareness and sales. Whether you’re new to …Traackr is the technology platform behind the world’s leading influencer marketing programs. Its technology and team of agents support customers through their transformation by building real relationships. It has an Influencer Relationship Management (IRM) platform to help your system of record to manage, expand, …Paula Senfkorn (@paulasenfkorn), Germany. Paula is a lifestyle influencer who posts a variety of content primarily on TikTok. Over the first four months of 2023, she has gained almost 200K followers on TikTok, with her audience increasing from 425K to 619K. Adidas has partnered with her on a handful of …At Traackr, we use VIT. The Brand Vitality Score (VIT) is the first metric uniquely created for measuring a brand’s performance in influencers’ content. It was designed to measure what matters—visibility (reach of content), impact (engagement generated) and brand trust (quality of content on brand image). ... “Traackr’s social commerce tools are a game changer for marketers who can now clearly measure the impact of influencer campaigns on sales and evolve their strategy in line with the data.” Pierre-Loic Assayag Nov 6, 2023 · FBFragrances @fbfragrances. 12. Noel Thomas @thenoelthomas. 13. Destiny @dessyxm. 14. Frederic @perfume_ologie. Download our full top influencers report to see stats, content, and our analysis on why these influencers are so compelling! Our goal with this series is to help you discover new potential partners and content styles, so you ….